Enhancing internal communications and increasing USF’s reputation locally, nationally and internationally are priorities for University Communications and Marketing. Vice President and Chief Marketing Officer Kim Hill shares insights about some of the projects that highlight USF’s compelling story, such as a non-traditional national marketing campaign, and plans for an extensive brand research project that will include focus groups and surveys.
Enhancing internal communications and increasing USF’s reputation locally, nationally and internationally are priorities for University Communications and Marketing. Vice President and Chief Marketing Officer Kim Hill shares insights about some of the projects that highlight USF’s compelling story, such as a non-traditional national marketing campaign, and plans for an extensive brand research project that will include focus groups and surveys.